16 June 2014: Tunisian transmedia campaign

16 Juin 2014 is a participatory transmedia event that took place in February of 2011. The project engaged the Tunisian public via a variety of platforms and interactions in playfully imagining the country’s post-revolution future. 16 Juin 2014 was spearheaded by ad agency Memac Ogilvy Label:

Memac Ogilvy Label decided to show everyone how bright Tunisia’s future could be if everyone all started building it now. The agency convinced six brands and five major Tunisian media outlets (one radio, one television, two newspapers and one online magazine) to participate in the June 16th 2014 campaign. During a whole day, the media acted as if it were June 16th 2014 and presented Tunisia as a prosperous, modern and democratic country. To further engage people, the agency launched a hashtag on Twitter [#16juin2014] and 16juin2014.com, a website with all the content and where people could share their own vision of the future. (The Inspiration Room)

The Lion Man of the Hohlenstein Stadel is 32,000 years old

Everything that has happened since the time of Augustus Caesar takes up only 6.25% of the time that has passed since the Lion man of the Hohlenstein Stadel was made.

A lion headed figure, first called the lion man (German: Löwenmensch, literally “lion person”), then the lion lady (German: Löwenfrau), is an ivory sculpture that is the oldest known zoomorphic (animal-shaped) sculpture in the world and one of the oldest known sculptures in general. The sculpture has also been interpreted as anthropomorphic, giving human characteristics to an animal, although it may have represented an unfactual presence deity. The figurine was determined to be about 32,000 years old by carbon dating material from the same layer in which the sculpture was found. It is associated with the archaeological Aurignacian culture. (wikipedia)

 

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