# Dec 17, 2010

“Situated software isn’t a technological strategy so much as an attitude about closeness of fit between software and its group of users, and a refusal to embrace scale, generality or completeness as unqualified virtues. Seen in this light, the obsession with personalization of Web School software is an apology for the obvious truth — most web applications are impersonal by design, as they are built for a generic user. Allowing the user to customize the interface of a Web site might make it more useful, but it doesn’t make it any more personal than the ATM putting your name on the screen while it spits out your money.”

Shirky: Situated Software